2013 Best PC Mobile Smartphone Android iOS Protection Antivirus Internet Security Software Program Product
2013 Cheap Antivirus Internet Security Software Program for Smartphone, Mobile Devices, Tablet PCs, Android, iPhone PDF Print E-mail
Product Detection
Rate
Light on
Resources
Ease of
Use
Features Scan
Speed
Value for
Money
Overall Price
Kaspersky Anti-Virus 2011
10/10 5/5 5/5 5/5 5/5 5/5

$45.95

ESET NOD32 Antivirus 4

ESET NOD32 Antivirus

9.5/10
2/5
4/5
5/5
2/5
4/5
76%

$39.99

Panda Antivirus 2011

Panda Antivirus Pro 2013

8/10
3/5
3/5
4/5
2.5/5
3.5/5
68.5%

$31.99

avast! Professional Edition

avast! Professional Edition

8.5/10
4/5
4/5
4/5
4/5
3.5/5
80%

$39.99

BitDefender Antivirus 2012

BitDefender Antivirus 2013

9.5/10
2/5
2/5
5/5
2/5
3/5
67%

$39.95

McAfee AntiVirus Plus 2012

McAfee AntiVirus Plus

8.5/10
2/5
3/5
4.5/5
2/5
4/5
68.5%

$49.99

AVG Anti-Virus 2012

AVG Anti-Virus 2013

7/10
4/5
4/5
3/5
4/5
2.5/5
70%

$31.99

F-Secure Anti-Virus 2011

F-Secure Anti-Virus 2013

8/10
3/5
3/5
4/5
3/5
3/5
68.5%

$39.99

ZoneAlarm Antivirus + Firewall 2012

ZoneAlarm Antivirus + Firewall 2013

8/10
3/5
3/5
4/5
3/5
3/5
68.5%

$29.95

Webroot Antivirus with Spy Sweeper

Webroot Antivirus with Spy Sweeper

8/10
3/5
3/5
4/5
2/5
3/5
66%

$39.95

Why We Recommend Kaspersky ONE Universal Security? - Read Below!

 

What Is Kaspersky ONE Universal Security?

Kaspersky ONE Universal Security is a five device security suite that includes antivirus, malware and spyware protection as well as help you maintain security and computer use. Firewall, parental controls and email spam blocking are all parts of Kaspersky ONE and you get protection for Windows and Mac PC's, tablets and smartphones.

In today's world, we're all carrying multiple digital devices that require protection from cybercrime. Now, Kaspersky ONE makes it easier than ever. With just one license, you can conveniently secure any combination of your PCs, Macs, Smartphones an d Android tablets. Windows PC protection allows you to bank, shop, surf and socialize online knowing you're protected against all threats - even those that have yet to be discovered Android tablet protection downloads in an instant and protects yourself with re-time scanning and frequent over-the-air updates Mac Protection - Even if your Mac isn't specifically targeted, you can still pass harmful PC viruses along to your family, friends, and colleagues who use PC's Smartphone Protection protects your smartphone as you do on your PC plus block, wipe, or find your phone if it's lost or stolen All you need is ONE.

The program comes as a package with discs for Windows and Mac PC's as well as a manual and instructions to load the protection to your smartphone or tablet. I installed the program on three computers and a tablet which was pretty easy and includes instructions and the registration code.

Your account and registering the program with their site allows you to control and track devices and codes for various Kaspersky products form the same website pages. Anytime you buy a Kaspersky product you will see it listed under your account and allow you to keep track of the devices you are using with what product.

Kaspersky offers some award winning computer security and protection against viruses, malware, intrusion and much more but this suite offers protection for up to five devices. Kaspersky ONE Universal Security now offers protection for five devices but you choose which ones including Windows or MAC pcs, smartphones, tablets or blackberry devices.

Your home computer or laptop is vulnerable to a wide range of dangerous threats. Kaspersky One provides protection for computers with Windows XP, Vista and 7 operating systems. In addition, Mac security is also available from this all-in-one computer protection application. Even though Macs are less susceptible to malware, they are not completely safe. Kaspersky One Universal Security provides the protection your Mac needs to ensure no dangerous threats enter your Mac and then pass themselves along to your friends' PCs. This security application is compatible with Mac OS X 10.5, 10.6 and 10.7.

It's incredibly convenient to access the internet from a public network with your tablet; however, when you use a public network to check email, download an app or surf the web, your device can easily become victim to malware and hackers. Kaspersky One’s tablet protection supports all Android-based tablets but unfortunately not the iPad or iPad 2.

One of the advantages to using Kaspersky One Universal Security is it offers especially strong protection for your smartphone. Smartphones have become a target for hackers, especially through emails and downloaded apps and they need as much protection as your computer. This computer protection application supports Android, BlackBerry, Symbian and Windows Mobile platforms. It provides the protection you need against dangerous threats that enter your smartphone through apps, attachments, messages and more. Unfortunately, Kaspersky One does not provide security for iPhones.

Features

Kaspersky One Universal Security offers protection against all malicious threats and programs that can enter your device. It shields your computer or mobile device from viruses, worms, Trojans, rootkits and malware. It also provides antispyware to prevent any extra sets of eyes from accessing your information. Antiphishing tools are also included on the application to keep your passwords and other personal data safe.

This application uses real-time detection. This means the application is constantly running to identify any suspicious files on your device. It runs silently in the background so you do not have to deal with annoying pop-ups and you don't have to constantly manage controls each time you turn on your computer, tablet or smartphone. Additionally, Kaspersky One not only looks for the known threats that may be on your computer or mobile device, but also has the power and the technology to identify those threats that are new and more advanced.

This all-in-one computer protection software also provides outstanding web security. If a website contains suspicious files, you will receive an alert before entering the site. The PC protection of this all-in-one application provides a virtual keyboard that prevents keyloggers from accessing your data. Additionally, there is a two-way firewall, which prevents hackers from entering your computer through the web. The web protection also makes it possible for you to enjoy banking, shopping and sending other personal data in a secure environment.

Help & Support

Kaspersky received full marks for their help and support options. Even though this software is straightforward and simple to use, they still provide several resources in case any problems or questions do arise. You can contact a customer service representative through email, telephone and live chat support. And located on the Kaspersky website is a vast selection of additional help options. A knowledgebase is available, which provides a variety of articles and a quick start guide. A FAQs section is also available on the Kaspersky website that provides answers to many of the more common questions you may have.

My Personal Thoughts

You can never be too safe when it comes to protecting your computing devices and personal information. Malicious programs can infect anyone and it is better to be prepared than to suffer the consequences. Kaspersky One Universal Security provides the protection you need to secure your home computer, laptop, smartphone and tablet. Kaspersky has received high marks from all third-party testers, displaying its effectiveness in identifying suspicious and damaging files. We were also impressed with its large feature set and all of the tools it provides to enhance your protection. Even though this security application does not support iPhones or iPads, Kaspersky One Universal Security provides outstanding protection, excellent performance and countless features that make it the best all-in-one computer protection software available.

I highly recommend Kaspersky ONE Universal Security for more protection than other companies offer in one simple to use program for five devices.

If you are ready to purchase Kaspersky ONE Universal Security or other Kaspersky products, make sure you take advantage of the promotional offers below, simply by activating the appropriate Kaspersky coupons listed below:

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Monitor Your Home Using Your SmartPhone PDF Print E-mail

When the technology was not much advanced, you had to rely on the mercy and support of your neighbors to help you keep a watch on your house while you were away. Now with the different advanced technologies available in the market and the private companies offering their service to you, you can leave your house easily without any tensions and yet monitor your home using your mobile phone.

The GPS Method

There are plenty of ways that help you monitor your home using your mobile phone even if you are miles away. One of the methods employs the use of GPS systems that can be placed in areas of importance inside the essential or valuable items in your home. If someone breaks into your house and removes the item, you get an alert on your Smartphone. As soon as you get the alert, you get into touch with your GPS service provider and the latter checks out the position of the item that conceals the GPS tracker. If it is at the same place, there is no problem; else it becomes the duty of the GPS service provider to track the item while informing the police of the theft. Together, they trace the item carrying GPS transmitter to nab the culprits.

Using Surveillance Methods

You can use different surveillance equipments in different and important places in your home and connect all the equipments to your PC through a hub. Once connected, you will need special software that allows you to connect to your PC remotely through a smart phone. You can set the surveillance cameras to capture videos at regular intervals or at any motion detection. Once you setup the periods and enable the motion detection, the cameras will record any activity to your HDD. Many of this software also alert you as soon as a motion is detected. In such cases, you can login to your PC through your mobile smart phone and check if everything is all right.

Alternatively, you can use a rotating camera that connects to the service operator via a hub. The cameras of this category can revolve up to 20 degrees and in some cases, they can rotate up to 360 degrees. In case of any motion detection, you get an instant alert from your service operator. Once you get the alert, you need to call a specific number that connects you to the camera using the address of the hub to which the camera is connected. As soon as you connect to the camera, you can use real time videos or recordings that are stored on a mini HDD that comes with the camera.

Home automation is the new way of making our homes practically run themselves. From the lighting to an email or text message letting you know your children are home from school automation is the new way of running your home. There are so many things you can set up to run automatically and the benefits are great as well.

How would you like to feel more at ease when it comes to security? Automated security can give you peace of mind when it comes to your family and home. There are alarms that will activate when an intruder tries to breach your home.

The same alarms can turn on all the lights, make the front lighting of your home flash, turn off the air and heating system in case of fire to keep it from spreading. The systems also have cell phone systems in case your house phone is not working due to the line being cut. Surveillance cameras can keep track of the property inside and out. There are cameras that can be set up to monitor every angle of your home so the windows as well as the doors can be covered.

The alarm system can be controlled using your telephone or the internet from another location such as your job. You can even use your PDA to control the system! There are so many new ways of setting you home up to be controlled automatically. What if your home was equipped with touch pads that would allow you to:

  • Turn lights on and off in your home
  • Turn on your favorite program
  • Check on the children
  • Adjust the lighting
  • Scan your outside security cameras
  • Turn your security system on or off
  • Adjust the temperature of your home
  • Turn sprinklers on or off

The homes of the future will be able to do this and more. Technology is catching up to the point where we will know everything that goes on at home no matter where we are.

 
Basic Internet Security - Anti-Virus Software PDF Print E-mail

Every time you access the Internet, you need to remember that you are not alone and that you are sharing access with millions of others. High speed Internet connections are becoming commonplace and virtually everyone has some type of access to the Internet - whether it is at home, work, or school. Along with this open access sharing comes problems of abuse, mainly in the form of viruses and spyware. In order to ensure that you are protected from these threats, it is essential that you employ some type of anti-virus software as basic Internet security.

There are perhaps millions of computer viruses (some mutations of originals) floating around the Internet, and approximately 300 new viruses appear each month. If your computer does not have anti-virus software in place, you are asking for trouble. In addition to having an anti-virus program installed, it is imperative that it is always current and up to date.

Anti-virus software works by scanning your computer for signatures of common computer viruses. Virus signatures are characteristics that are unique to a particular virus. Signatures can include such things as behavior patterns and file names. The best anti-virus software will detect viruses that have not yet infected your computer as well as get rid of ones that you already have. Types of files that anti-virus programs scan include email, CD-ROM, zip files, exe files, your text and spreadsheet documents, and many others that you not be aware of.

However, even though installing anti-virus software is a definite must, it only provides one level of defense. You can improve the effectiveness of your anti-virus software by using it in conjunction with a good firewall program and by abstaining from behaviors that promote the spread of viruses.

You should always use a high quality, reputable program from a company that you trust. If you have trouble deciding what type of anti-virus software to purchase, just do a little research either in computer magazines or online. Since Internet security is a huge issue, you should not have any problem finding reviews and ratings. Take your time and find a software program that closely matches your needs.

Also, if you have recently purchased a computer, a trial version of some type of anti-virus software may be included. Be sure to take it for a test drive and put it through the paces - it may suit your needs perfectly.

Once you have your anti-virus software installed, make sure that it is always on and scanning for potential threats from viruses. You can set your software to scan your email as well as the software and files you use on a daily basis. It is extremely important that you keep your anti-virus software updated and current. In this way, the software keeps up with all the new virus threats that appear daily. In addition to keeping your anti-virus software current, you should keep all of the software that you use on a regular basis current also.

Installing anti-virus software and keeping it current will help keep you safe from any nasty surprises. Be sure to also back up your important files on a regular basis as extra security. Following these basic Internet security guidelines make it much less probable that your system will be compromised and damaged beyond repair.

With free antivirus software there are many great choices. Free antivirus software will offer protection similar to that of paid products, but it usually does not have all the same features as the paid versions. Antivirus software is important to have on your computer. Without this type of computer application, you are not protected from getting a virus which might possibly ruin your computer, allow hackers to obtain your personal information, and many more problems.

Comodo is a free option that protects users from trojans, spyware, viruses, and malware. It will also protect the user when they are using messaging, emailing, shopping, and much more. They are also known for their outstanding technology and also provide updates and support. This software is compatible with Windows 7.

A second free antivirus option is Avast. Avast offers the very basic for online security. This product is best used if you are just surfing the net and not performing any activities that require a lot of protection such as shopping or banking online. Virtually all Avast users find it to be a great free antivirus software application. It found almost all of the malicious files in tests. The main complaint is that at first it slowed the computer down significantly, but this improves over time.

AVG is another very popular free antivirus program. It is one of the most downloaded and used antivirus protection software products. It provides security against viruses, malware, and trojans. It can also provide protection from dangerous websites that use automatic attacking malware AVG also helps to keep your computer secure on social sites. Many consumers like AVG because it identifies a high level of viruses and was very easy to use. A few users did not like AVG because little to no support is offered with the free version, and does result in some false positives with files that were not actually viruses or any type of malware.

Microsoft Security Essentials also provides complete security from viruses, and malware. Being designed by Microsoft it should work well with all of the newer versions of Windows. It additionally offers frequent updates. Reviews have been mixed; some consumers admired MSE as an excellent antivirus product.

Avira AntiVir is another best for free antivirus software. It will protect against viruses, spyware, and malware. This computer application is considered to be the basic for computer protection. Consumers admired this software because it kept bad files off of the computer and would find the infected files that were on their computer. Still some did not like this computer application since it takes a lot of time to look through their computers and was more difficult to use than some of the other options.

These free antivirus software products appear to be able to provide suitable security for computers. They are among the top antivirus software and are easily downloaded.

 
Smartphone Users Should Use Wi-Fi Hotspots PDF Print E-mail

One of the most important developments in smartphone evolution is the growing support for both wide area 3G cellular networks and local Wi-Fi hotspots. This provides tremendous flexibility to users, and potentially significant cost savings to the enterprise. There are five cost-saving reasons why enterprises should take a serious look at promoting the use of Wi-Fi on smartphones:

You don't need more than a basic working knowledge of Smartphone's to be just as savvy as most consumers out there. Discovering what consumers do with their Smartphone's can be the key to unlocking potentially more revenue and a greater customer base for your business. Here are three types of customers that can be attracted to your business.

The roamer

This type of Smartphone user is generally seen around more condensed commercial areas such as shopping centres and CBD's (Central Business District). This person will go to where the businesses are the most condensed (e.g. a food court) and look for the strongest signal. If the wireless network is labelled as a business name, then the roamer will search out that business and will probably enter or 'window shop' your business.

This customer is what you want for your business when using appropriate advertising through the internet and wireless hotspots. Using the customer's curiosity and willingness for 'getting something for free' can attract these people to your business.

The Taker

This type of Smartphone user has the same type of characteristics as a roamer. This Smartphone user does the same ritual using their phone. The difference is once they find a free hotspot and it is labelled with the business name they will search out that business. On locating this business this user will generally find a location outside the store and use wireless connection without ever entering your business.

This customer is generally what you don't want for your business, but, you can take advantage of this to attract him into your store. Using appropriate advertising both in your store and online you can this customer in. Remember the signal strength on most hotspots won't be as strong outside as it is inside your store as it needs to pass through displays, walls etc.

The Giver

This customer actively contributes to your store and is also known as a 'loyal customer'. This contribution maybe measured in the customer returning to your business, word of mouth or actively commenting on your business over the internet or social media. In future blogs, I will be discussing the effectiveness of social media such as Facebook and Twitter over the internet and how your internet website can be the first thing they see when they log onto your wireless network.

1. Wi-Fi can offload 3G data use. Picking up the tab for users' 3G cellular plans can be a significant expense. Using Wi-Fi when it's available - especially with the explosive growth of free Wi-Fi - can offload megabytes from users' 3G plans, reducing the costs to the enterprise while supporting users on their preferred mobility platform.

2. Wi-Fi can eliminate exorbitant 3G international roaming fees. International travelers who use their smartphones abroad can easily rack up hundreds and even thousands of dollars in 3G network roaming fees on a single business trip. These fees can run as much as $10 per megabyte. Wi-Fi support in the smartphone lets users access the Internet and enterprise network services much more affordably.

3. Wi-Fi access can improve application performance. The bandwidth available on a network access connection can significantly affect application performance, particularly with those involving voice and video. In addition, high latency can destroy usability in voice and video applications, causing frustration and costly mistakes. Wi-Fi delivers higher throughput and lower latency than 3G. In addition, with certain 3G plans, bandwidth decreases as users exceed predefined monthly download limits.

4. Wi-Fi often provides coverage where 3G doesn't. When 3G signals are weak or unavailable in some locations, smartphone users can often maintain access to data services using nearby Wi-Fi hotspots. And Wi-Fi helps users reduce their download volumes and provides high-performance connections if they should exceed their monthly limits.

5. Wi-Fi gives smartphone users in-flight access. A number of airlines offer in-flight Wi-Fi, enabling business travelers to make productive use of their time aloft -updating their personal calendars, attending WebEx meetings, checking email, and staying in touch via instant messaging. This is an important capability for smartphone users, particularly in the U.S. where FCC regulations prohibit in-flight cellular network use.

Smartphones have become indispensable for mobile workers, whether running from one meeting to another or needing to travel in order to meet customers, partners or colleagues. At times, an employee may choose to only carry a smartphone, relying on connectivity to stay in touch and up-to-date.

Enterprises often invest in mobility management solutions that provide access to multiple services in hotspot locations all over the world. A service that's easy for the user to switch between WiFi and 3G connections, along with links to an online hotspot finder showing available connections, can improve employee productivity and connection time. Simple and seamless access to connections will also reduce helpdesk calls. And because mobile workers often carry a laptop along with a smartphone, connection complexity increases depending on the variety of devices allowed by the enterprise.

3G connections are not always available or sometimes run slow. Wi-Fi access can provide a combination of performance and economy, and ultimately saves money for the enterprise.



 

 
Best Internet Security Suite Software PDF Print E-mail

Making sure that you have installed the best internet security suite that is available today is one of the unwritten, and very important, rules that every PC user should follow. Just about everyone has heard the chilling stories about how computer viruses have caused havoc for a person's computer, often causing them to lose valuable data. Even worse are the stories of the internet threats to computer security that have led to someone having their identity stolen.

As technology advances at a rapid pace to bring the market greater functionality and usability, there are more and more people who are constantly trying to take advantage of technology to infect and intrude on the personal computers of individuals and companies alike. Because of this ongoing battle between the advances in technology and the bad guys trying to make the most of technology for their benefit, there is a constant need for internet security protection software.

An online security suite of software is able to provide this precise kind of protection through a set of programs that are designed to work together to foil the numerous online security threats that are constantly cropping up. The most effective types of such computer internet security programs are able to keep abreast of all the current threats, such as spyware, adware, and viruses by automatically downloading updates and patches on a weekly or daily basis.

Making sure that any security software is properly updating should be high on the list of anyone who wants to make the most of their online security protection. This means that even though the security suite may be programmed to automatically download and install updates, the computer user should still manually check to be sure these updates have occurred.

This double check should be done on a regular basis, weekly at least and preferably each day. While software programs can help to protect your computer, it is ultimately the responsibility of the user to make sure the software is running properly.

When choosing the best antivirus and security software to protect your computer system, and ultimately to protect yourself and your family, you should consider several factors. While many of the internet safety software products claim that they have a complete package to protect your system against internet threats, you still need to check to be sure that some specific components are included in the package you choose. There are many programs to choose from, such as AVG Internet Security, McAfee Internet Security, Panda Internet Security, PC Cillin Internet Security, Norton Internet Security, Kaspersky Internet Security, Zonealarm Internet Security and Microsoft Internet Security, to name a few.

First, and foremost, the software security suite you choose must have the capacity to scan for viruses, to block viruses with an anti-virus protection routine, and be able to execute removal of any viruses that have invaded your system. Viruses can range from simple programs that are designed to annoy all the way to programs that can completely wipe out a hard drive, causing the user to lose everything on the drive.

A good online security suite should also provide effective protection against spyware and adware. In addition, it should offer protection against spam, should have a robust firewall, and provide an array of parental control options. Eventually, computer users running online security software will run into questions or problems with their software and because of this you should be sure to purchase software from a company that has a good reputation for quality customer service and one that gives their customers the option of receiving support via phone, live chat and email.

Obviously, check that it has an anti-malware component. The explanation for that is malicious software that enters your PC unnoticed can cause harm or result in you losing data or other sensitive data, like passwords etc stolen. Remember, internet security software should be able to detect malware (i.e. viruses, spyware) instantly and either remove or isolate them quickly.

Anti-spam software is very useful if you rely on Microsoft Outlook or another email client. You may accomplish this by actually 'training' it to recognize which emails are junk and which aren't. It takes a little time, but the amount of spam emails landing in your inbox will drop.

A firewall is there to block unauthorized communication to or from the internet. This can affect you in the foreseeable future because if a 'trojan' does enter your system and locates your bank details say, the firewall will prevent the information leaving your system. It provides a second layer of security beside the antivirus features. Be sure and don't forget that if you have a router, this could already have a built in firewall. This might be adequate, but may not have the features and controls that internet security software firewalls provide.

Anti-phishing software is a must for most people. Phishing is one of the most successful hacker tactics for extracting information or money from normally wary people. Why you will want to have this depends whether you can spot the difference between a legitimate email from, for example, your bank and one that merely looks similar to an email from your bank. Not spotting the difference could cost you your savings or identity - giving you a major headache to put matters right again.

A data backup feature is very handy, and is something that many people never think they will need. This can include, depending on the brand you purchase, online backup storage - essentially, your backup is stored 'offsite' by the software company and is safe from any disaster that may befall your house or office. It is important because it means that you can at least get your PC up and running again should your house burn down or be destroyed by earthquake!



 



 

 
Smartphone Is A Click Away PDF Print E-mail

Wireless carriers are continually promoting their latest offering via their online stores. Purchases of cell phones and related items online are a growing trend in Europe. According to new findings in the TNS ComTech research project, "...almost one quarter of new mobile phone purchases in Western Europe's six largest markets were made online." Back in the United States you can find various online retailers including; Amazon Wireless, Wirefly, Let's Talk, Simplexity & TMI Wireless. There are tradeoffs when purchasing phones online, and although this retailing option has had a rocky showing in the US; the overall consensus is that this type of retailing channel is poised to become a legitimate option for US consumers.

But First, A Little History...

Simplexity is an emerging theory relating the idea of a complementary relationship between complexity and simplicity; it is also the name of the leading online provider of wireless services and devices. Prior to that company's emergence in 2008, InPhonic was the company that some would say introduced the online wireless marketing model to the forefront. In its day, Inphonic's board of directors included former VP candidate Jack Kemp and John Sculley, the marketing genius behind Pepsi Co and Apple. Founded in 1999, the business model for the company was Expedia; they gathered information on companies and compiled that data into a single site making it easier to search for the best phone deals. Towards the end, InPhonic continued to operate their main online webstore, Wirefly.com while financial problems and pressures began to mount. Wirefly would garner industry- wide accolades and awards, but by 2006 all of that went away and by the end of 2007 InPhonic had been swept away in Chapter 11 proceedings.

New Company, New Plans

In 2008, Simplexity emerged as the new company bringing cell phones and wireless services to the online world. The new company has focused its efforts in simplifying the online transaction for their customers. The trick was to get the customer comfortable with purchasing a cell phone and wireless plan online. Simplexity CEO Andy Zeinfeld states, "We get a Social Security number in order to approve credit and I guess that adds a whole new dimension of fear for some people when they're buying online because of the potential for identity theft." Price has and will continue to be the driving factor for purchasing a wireless device online. Most phones offered on sites like Wirefly (Simplexity) or Let's Talk, are sold for free, or deeply discounted. Free shipping is also offered with the purchase of a new two year contract with one of the major carriers.

Future Growth, Future Potential

With only approximately 14 percent of wireless phones being purchased online, it is still too early to say if there will be a monumental shift towards online purchases, but the market is giving small positive clues that might suggest future growth. Marcelo Claure CEO of Brightstar Corp. stated in his article on May 4th 2010; "By the end of 2010, 1.2 billion people will carry handsets capable of mobile commerce. Customers will expect their favorite retailers to deliver across mobile, Web and in-store." In 2010 Google released the Nexus One exclusively online; albeit to mediocre results, but it did lend an air of credibility to the retail channel. Amazon has also demonstrated some success in online device sales, primarily through the selling of the Kindle but it was successful in reinforcing the online device purchasing experience to its customers.

Between Complexity and Simplicity...

The ability for retailers to bring a uniform experience between their physical storefront and their online ones', appear to be the balancing act that is common today. David Owens, vice president of consumer marketing for Sprint Nextel, says "Your channel strategy must have a blend, leveraging the Web for research, education and buying." With the myriad of apps out there, uses for the mobile device have introduced a new mind-set that has carriers wanting to become a destination for consumers. Online retailers like Simplexity have an added advantage of zero overhead costs associated with operating a brick and mortar store, but lose the opportunity to create a face to face connection with a potential customer. These online-only retailers leverage their experience towards those who are already knowledgeable about the smartphone or device they need.

Conclusion

Worldwide mobile phone sales grew 35 percent in 3Q of 2010. Gartner, an IT, research and advisory company also stated in their Nov. 2010 report that during the same period, smartphones sales increased 96 percent. The growth in the industry offers a mixed blessing of steady growth and growing pains. Purchasing a new cell phone, accessories and related plans all online could become the de facto standard in the years to come. Taking a page from Netflix, companies like Simplexity could be sitting firmly in the driver's seat if brick and mortar stores ever go the way of the Betamax.

 

 
Smartphone Security PDF Print E-mail

Think of only you has the access on your Smartphone and its contents?

Think that the threat of viruses, spyware, and malware won't affect your Smartphone? Think again!

Your phone is not just a phone, it's basically a mini computer and that's just the way you should think about it, a computer. And like any desktop or laptop computer, your mobile phone is just as vulnerable to internet attacks.

Mobile security threats are rapidly evolving and come in many forms. It is not just your home or business PC that is at risk anymore, it's also your mobile phones, and other similar handheld devices.

A security issue that is not as publicized as much as traveler's security or online banking is mobile security. Until recently, this has not been as high-priority an issue as other security measures that have noticeably captured the attention of the public. However, it has become more of an issue in recent years. With the reality of so many people using Smartphone for their business as well as personal communication, a secure mobile line is essential. With the way the world is advancing, the need for secure mobile lines is paramount. Without them, the financial world would be in chaos. Thieves could have access to all your accounts, all your private information. No business transaction would be secure and fraud would be rampant, threatening banks, businesses, and perhaps even national security.

The security of present-day SIM cards is questionable, as they are being used for a variety of uses they were not originally intended for. The encryption and key generation for these cards is susceptible to theft and fraud. Today's technology has made creating your digital signature easier than it has ever been. However, authenticating it and protecting it has many companies running for cover.

Today's cellphones require the most secure SIM cards as they have become the doorways to practically every facet of our lives. More and more people are on the go and will not be tied to a computer all day. A SIM-capable mobile phone serves as an Internet connection, allowing people to conduct business from any location. This may even eliminate the need for carrying a laptop in the future.

Security specialists like Kaspersky and McAfee have reported that mobile operators, globally, are experiencing more mobile malware attacks than ever before, and spending more time and money on recovering from these attacks.

With more and more “Smartphone " being brought to market each year, more of us are changing our phones to the latest and greatest models available. This in turn means that the latest models come with the latest technological features. However, many people do not seem to think that there is any issue of "mobile security" with little or no chance of downloading any type of virus or malware to their phones and therefore do not consider it necessary to take any action to protect it. This is what most people believed when the internet first appeared way back in the early 1990's.Although the internet was in its infancy then, there were not very many viruses and other threats in circulation, but things changed very quickly. No-one would even consider purchasing a laptop or desktop PC now without also having some form of internet security loaded onto it. So then, why do so many people not consider mobile security software for their Smartphone?

If your phone is GPS capable (and there are not many that aren't) then you could be at risk, especially if you use your Smartphone to browse the internet. With the advent of mobile broadband, we are living in a world where internet connection through a mobile phone will soon become the norm. It would be advisable therefore to get some mobile security software protection.

Many people keep so much personal information on their Smartphone that to losing that information would cause a serious impact in either their business or personal life. Not only contacts, banking information, pin codes and text messages, but also includes more personal things like photographs and videos. Would you really want to put all that at risk?

Like the internet threats, mobile security threats may only be in their infancy at the moment, but they are growing rapidly. I genuinely believe that it wouldn't be going too far to say that in the next 12 to 24 months there will be not only be a requirement to have mobile security software on your Smartphone, but that it will be a necessity.

In addition to the online threats from the internet, there is also the consideration that your Smartphone may be stolen or lost. The mobile security software can also assist in this area should this unfortunately ever happen to you, as not only will the software protect your phone whilst online, but it has the added advantage of specialized "anti-theft" features also. The software can even geographically locate your phone for you should you ever lose or misplace it.

The price of mobile security software is relatively low; especially considering what the cost of a new phone would be should you become a victim of theft. In many ways it is better than having an insurance policy for your phone, as the software doubles up as both internet security and anti-theft.

For the small outlay that the mobile security software is going to cost you, is it really worth not having it on your Smartphone?

Mobile security, is it a real risk? Well, if it isn't a huge one right now, in my opinion it will be in the future.



 

 
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